14.05.2025

GWM Auto presented its global strategy at Shanghai 2025: Uzbekistan among key partners

At the 21st Auto Shanghai 2025, Great Wall Motor (GWM) demonstrated its ambitious global strategy by presenting new models and innovative technologies. The pavilion, which covers an area of more than 6,500 square meters, showcased the brands HAVAL, WEY, ORA, TANK, POER and SOUO, reflecting two main themes - "Intelligent Lifestyle" and "Power of Off-Road". One of the highlights was the presentation of the updated GWM Beacon logo, which represents the brand's global ambitions.

In his speech, Mu Feng, President of Great Wall Motor, announced the strategic direction for the company's globalization, focusing on high international quality and safety standards. GWM continues to innovate, investing in the creation of the largest crash test center in Asia to improve the safety of new generation electric vehicles. The company is actively adapting its cars to the needs of various markets - from models with a panoramic roof for the Middle East to atmospheric lighting for Northern Europe.

The Uzbek delegation participated in the exhibition and actively participated in discussing the possibilities of localizing production, as well as expanding the GWM model range in the region. The participants met with company representatives and discussed issues of joint cooperation and technology exchange, as well as further development of the brand in Uzbekistan.

In addition, the regional meeting summarized the activities of the dealer network in Uzbekistan in 2024. The guests of the event were presented with Sales Contribution Awards for the best dealers in the region. "HAVAL Navoi" dealership center was awarded the "Shining Star" title for significant sales growth, and "HAVAL Qibray" was awarded the "Exemplary Dealer" title for strict adherence to corporate standards. The fact that "HAVAL Bukhara" took 1st place, "ADM-ASTER Tashkent" took 2nd place, and "HAVAL Andijan" took 3rd place in terms of sales volume was a vivid confirmation of GWM's successful development and activities in the region.