27.04.2024

CHERY brand unites car owners in Bukhara region within the framework of the WCWL project

On April 27, 2024, the next With CHERY With Love (WCWL) event was held in Bukhara region, organized by ADM Global Group of Companies, the official distributor of the CHERY automobile brand in Uzbekistan.

The event was attended by owners of CHERY Tiggo 8 Pro and CHERY Tiggo 8 Pro Max cars from Bukhara, Navoi, Khorezm, Kashkadarya, Surkhandarya regions and the Republic of Karakalpakstan.

The approximately 50 km route, which starts from Bukhara and lasts about an hour, will take place on various roads coverings. During the route, car owners drove both smooth asphalt roads and complex terrain with gravel and sandy sections. This made it possible to test the cross-country ability, handling and overall durability of crossovers in various off-road conditions and to make sure of their reliability for traveling on the difficult roads available in the region.

For lovers of active recreation, interesting trips on quad bikes, camels and horses were organized. These events allowed guests to feel like explorers and pioneers, enjoy the beauty of the surrounding nature, and gain energy.

Special attention was paid to national culinary traditions. A large culinary competition was held, during which guests demonstrated their skills in preparing national dishes and shared their cooking secrets. After tasting various dishes prepared by the participants of the culinary competition, it became clear that it was impossible to determine the winner, since they were all so delicious, and friendship won the competition.

A bright entertainment program was presented in the central square. A professional presenter and DJ created a festive atmosphere with fiery rhythms. The immersive theater immersed the audience in the fascinating world of national legends and traditions, allowing them to become direct participants in the events.

A traditional musical work of the Bukhara region - The performance of the dance team and musicians, who skillfully performed "Mavrigi", immersed the audience in the atmosphere of national color and allowed them to feel the power of ancient traditions.

In the evening, the organizers created a comfortable atmosphere for communication and lit a bonfire. This allowed guests to relax, enjoy the moment and share their impressions of the holiday.

 This event, organized by the ADM Global group of companies, united car owners with national culture and modern entertainment, leaving unforgettable impressions for all those present and a bright mark in the memory of each guest.

The WCWL international project, organized by the CHERY brand, is designed to unite car owners with a single idea, goal and brand. The project format is implemented in the form of events for customers.

It is worth noting that thanks to such an event, car owners from different regions got to know each other and shared positive impressions and opinions about their cars.

WCWL is held regularly for owners of various CHERY car models in Uzbekistan and is organized by the ADM Global group of companies, the official distributor of the CHERY car brand in Uzbekistan.

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