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18.10.2024
Kia Sonet – SUV-B category winner of the year: Kia strengthens its leadership in TAF!24 with two awards

On October 12, 2024, at the annual TAF!24 Tashkent advertising festival, the Kia brand received two important awards confirming its stable position in the market and commitment to high quality standards.
Kia Sonet - Breakthrough of the Year in the SUV-B category
The Kia Sonet model was recognized as the Breakthrough of the Year in the compact crossover segment (SUV-B) due to its optimal price-quality ratio. The jury noted the high level of technology and comfort available in this car. The Sonet meets the needs of the general public by offering reliability and advanced solutions at a competitive price.
This award confirms Kia's strategic focus on developing innovative products that meet the needs of modern consumers.

Kia's radio commercial wins silver medal in public vote
In addition, Kia was recognized for the success of its advertising campaign. The radio commercial with the slogan "The era of new leaders is approaching" took second place in public vote and won a silver medal. The campaign highlighted the brand's core values of leadership and readiness for new challenges.
Kia continues to move forward by introducing new technologies, improving product quality and focusing on meeting the needs of its customers. This success at TAF!24 is another confirmation of the brand's focus on sustainable development and remaining true to its values.